Tuesday, November 15, 2016
Rasmussen Reports’ final White House Watch daily tracking poll survey was posted Monday morning. It showed Democrat Hillary Clinton with a two-point advantage over Republican Donald Trump – 45% to 43%. To be precise, it was Clinton 44.8% to Trump 43.1%, a difference of 1.7%.
Obviously Trump won in the Electoral College. But in the popular vote, Clinton appears to have captured 47.8% of the votes cast, Trump 46.9% - a difference of 0.9%.
Our final poll, therefore, appears to be the closest among all pollsters who correctly picked Clinton to win the popular vote. We had Clinton up by 1.7%. In reality, she was up by 0.9%.
Unlike other pollsters, Rasmussen Reports and the other two major daily tracking polls – IBD/TIPP and the Los Angeles Times - showed for weeks that this was a very close race that could go either way. IBD/TIPP and the Los Angeles Times in their final surveys correctly called Trump as the winner of the election, but they also showed him as the winner of the popular vote.
Rasmussen Reports is a media company specializing in the collection, publication and distribution of public opinion information.
We conduct public opinion polls on a variety of topics to inform our audience on events in the news and other topics of interest. To ensure editorial control and independence, we pay for the polls ourselves and generate revenue through the sale of subscriptions, sponsorships, and advertising. Nightly polling on politics, business and lifestyle topics provides the content to update the Rasmussen Reports web site many times each day. If it's in the news, it's in our polls. Additionally, the data drives a daily update newsletter and various media outlets across the country.
Some information, including the Rasmussen Reports daily Presidential Tracking Poll and commentaries are available for free to the general public. Subscriptions are available for $4.95 a month or 34.95 a year that provide subscribers with exclusive access to more than 20 stories per week on upcoming elections, consumer confidence, and issues that affect us all. For those who are really into the numbers, Platinum Members can review demographic crosstabs and a full history of our data.
To learn more about our methodology, click here.